I had been to many swanky bars in Boston by the time I dared to venture west into Brighton, Mass. Imagine my surprise when I found a bar that could compare to the downtown Boston (Boylston Street) nightlife outside of the city center! Soho in Brighton is just such a bar.
Catering to mostly mid-20-somethings to early 30-somethings, the most striking feature of Soho to me was the line that congregated in front of it on a Saturday night to get in. I couldn't believe a bar outside of Boston had generated such a buzz! To avoid this line (and the possible $10 cover that they occasionally charge to get inside), I would recommend going to Soho by 9pm. Otherwise, bundle up if it's cold out- it might be a long while before you get in.
Once inside, the interior of Soho completely impresses. There are 2 very large screen TVs that are always showing whatever popular sporting events happen to be on (typically Red Sox baseball, college sports, or Patriots football). If you are able to divert your attention from the screens, you will notice the large bars that wrap around the upstairs level of this club. The dark wood and elegant decor definitely help keep the atmosphere upscale. There is also a small dining room that serves good appetizers and brunch.
The upstairs of Soho surrounds a subterranean club below. The large open floor plan makes this club seem larger than it is and you might spend the evening searching for your party if you have unfortunately become separated. Soho is the only club I have ever seen that makes you wait in a line once you get in the bar! To get downstairs to the dance floor and bar below, you might have to wait an additional half hour until the bouncers think the club is at the right capacity to let people go downstairs. This was a little ridiculous if you ask me- I would just as soon stay upstairs if my friends had not disappeared somewhere below.
The crowd at Soho is mostly new college graduates and a few older people. No underage drinkers here! Patrons come dressed up- very few jeans and t-shirts, but not too dressed up- very few little cocktail dresses as well as is common in other chichi bars. The dance mix is pretty lame- late 90s pop and rap, but otherwise innocuous.
The drink prices at Soho are pretty much in line with those in downtown Boston. You won't get much in the way of deals on cover or happy hours here even though it is off the main financial district drag. Also, parking in the area is difficult, but not impossible. Definitely designate a driver if you go- T access is very limited in the area and the cab rides back to the city could run up to $60!
Overall I would recommend Soho if you were sick of the same old thing in Boston.