Description

When first opened in America, this urban wear and lifestyle emporium was the hippest thing for young trendsters who didn't want to buy their stuff at vintage shops and the American equivalent of Oxfam. It's still going strong, attracting both teenagers and the young at heart. This three storey London branch does have a whiff of Cool Britannia about it, but expect Levi's alongside street wear and the occasional deconstructionist piece. You'll want to buy everything, from cool home accessories, plastic junk, gadgets and games, to designer rhinestone T-shirts and beanies to complete outfits. It tends to be very pricey, so try and catch one of the end of season sales, when there are plenty of bargains to be had.