Pierce's is our must-stop on the way to the Outer Banks. Pierce's BBQ is just north of Williamsburg along the interstate. Follow the bright yellow signs; there are some twists and turns, but you will get there. When you do, make sure you are hungry. The burgers are good but the BBQ is awesome. Also, the burgers take longer to cook, so place your burger order separate from the BBQ stuff.
Decisions, decisions! Get ribs (half or full rack, dinner platter or not), catfish, or BBQ (jumbo, regular, or super). One combo (1/2 lb BBQ and chicken breast) does not help. A good bet is to be with someone that will split meals; say, one get ribs and one get catfish (mix and match to create your own combo).
Opt for the dinner platter when possible. For an extra buck you get fries, slaw, and the omnipresent hush puppies. Drinks are self-serve, so you might as well get the smallest size. The cookies are often good.
Also check their website: click here.