Site Statistics

The typical IgoUgo member is an educated, established professional:

• 32% of members have a net worth of $250,000+
• 31% have household incomes of $125,000+
• 72% have a college or graduate degree
• 43% have a home with a market value of $200,000+
• 82% are employed in white-collar categories: professional/technical, administration/managerial, sales/service, or self-employed
• 80% of IgoUgo members book their travel online: that's three times more likely to book online than the average Internet user
• Over 90% of IgoUgo members have a valid passport, compared to the U.S. average of under 20%

Site Activity*

• 1,000,000+ monthly unique visitors
• 875,000 monthly visits
• 5,000,000+ monthly page views
• 5 average page views per visit
• 350,000 members
• 5,500 destinations

Demographics

• Age

  • 21-3420%

  • 35-5549%

• Sex

  • Female63%

  • Male37%

• Household Income

  • $60k+58.6%

  • $100k+28.3%

• Household Size

  • 1-231.6%

  • 3+68.4%

• 100%

  90%

  80%

  70%

  60%

  50%

  40%

  30%

  20%

  10%

*Data Source: Internal Webtrends Site Analytics System